On 13th February singer Charlotte Perrelli was due to co-host the Malmö heat of Melodifestivalen. However, she has inadvertently broken Sweden’s broadcasting rules by appearing in a commercial for Comviq within two weeks of the event so has been forced to stand down.
Charlotte Perrelli said in a statement: “I can only point out that we have done everything according to the agreement in which we included all of my promotional work and was authorised by SVT.”
“But it is of course disappointing that SVT missed something in the agreement that affects my programme involvement. I look forward to my expanded artistic performances in the programme.”
Anette Helenius, SVT’s Project Manager for the Eurovision Song Contest, wrote in a press release: “We ask Charlotte’s forgiveness that she emerged as the breaching party, which is not the case. We regret the negative publicity that Charlotte has received in recent days.”
“Yesterday Charlotte met with SVT to resolve the situation in the best way, which resulted in the parties renegotiating the agreement whereby Charlotte will have an expanded role as an artist in the programme.”